Kenny Oxler, American Cancer Society | Boomi World 2019


(upbeat music)
>>Announcer: Live from Washington DC, it’s theCUBE, Covering boomi World ’19. Brought to you by boomi.>>Welcome to theCUBE, I’m
Lisa Martin at boomi World 2019 in Washington DC. Been here all day, had
some great conversations. One of my favorite things about boomi is how impactful they are
making their customers, and I’m very pleased to welcome the CIO of American Cancer Society, Kenny Oxler. Kenny, welcome to theCUBE.>>Thank you, happy to be here.>>Really enjoyed your
keynote this morning onstage with Chris McNabb. You know, the American Cancer Society is one of those
organizations I think that– that impacts every single
person on this planet in some way or another, we’ve
all been touched by cancer. And it’s so interesting to look at it as, how is technology fueling
the American Cancer Society? You’re CIO, talk to us
a little bit about what you guys are doing with boomi, how boomi is really helping
you guys to integrate all these different systems
so that an agency as old and historic as ACS is,
is really transforming to be a modern, kind of,
cloud driven organization?>>Yeah, I think all organizations now are becoming IT organizations,
it’s their heart. And it’s important for us,
the American Cancer Society, to interact with our
constituents, our volunteers, our patients, our staff, right? In a digital way. So it’s critically important
that we’re right there with everybody else,
interacting with them, and so whether their on the go and doing it on their
mobile phone, or you know, at the doctor’s office
talking with their doctor about treatment options, that
we’re there to help them, get them what they need in information for their best chance to beat the disease.>>So talk to me first about
the business transformation that the American Cancer
Society went through, before your time there, but first it was, we have all
these different organizations, different leadership,
different IT infrastructure, different financial operations model. Talk to us about first,
how did it transform from a business, like,
process prospective, and then start looking at
digital transformation?>>So some of it happened
at the same time. The organization made the
decision back in about 2012 to consolidate the organizations. We kind of ran regionally at the time. And each independent different region, there were 13 different regions, kind of ran independently
with their own IT systems. There were some shared
technologies that we had, but the organization,
starting in about 2012, decided that no, we wanted
to centralize our model and come together. We thought it was a more efficient manor and allowed us in essence
to do more for our mission which is the ultimate goal. So there was a lot of consolidation around people and organization. Some of the processes, I
will say, got consolidated, some are still going through
some of that transformation. So after we kind of brought
the organizations together and some of the people
together, we kind of looked at well where are we with our technology, and how do we move forward
into the 21st century and do that effectively? And so, at the time we did kind of an analysis of our current state. As I mentioned in the keynote,
we had a lot of technologies that were just older, had
kind of run their course, were end of life, or just
become that over a decade of changes had just become
monstrous, behemoth systems. That we were really
struggling to keep up, right? Both in terms of change and enhancement and delivering those capabilities
back to our constituents. So, we decided that no, it’s
time for us to move to a new technology modernization effort. And we really wanted to be
on the cloud-first strategy. So we were looking at our cloud
vendors and everything else and one of the big selections
is we chose Salesforce as our CRM platform. We chose NetSuite as our
financial ERP platform. That way we could consolidate all those. And then as a part of that, we were looking at all
of the leftover processes that weren’t standardized, that we were still doing differently, that we could simplify. So, taking stuff from 21
steps down to six steps if we could, ya know, et cetera. And bringing that along
with the transformation just to create more efficiencies for us. And then at the end of the day, driving a better end-user experience, whether you’re a
volunteer, you’re a staff, you’re a patient, et cetera.>>So a tremendous amount of data just in a CRM like Salesforce
and Oracle NetSuite. What was the thought and
the opportunity to actually put an integration platform to
enable that data to be shared between the applications and enable whether it’s providers or,
as you said, volunteers, and we’ll talk about that in a second, to be able to have an experience that allows them to get whatever it is that their looking for. Talk to us about integration
as kind of that driving hub, centralized hub aspect.>>Yeah, I mean with any
business, data is key. And historically, our data was spread out across multiple systems, but
then didn’t always sync-up. So you’d have, you know, you’d pull a report out of one system, it’d say something different than when you looked at another system. So one of the key foundational tenants with the transformation was is we wanted our data to be in sync. We wanted to be able
to see the same things no matter where you were looking at. That way we were all looking
at the same information and basically a single source of truth.>>Yes.>>And boomi was a critical
component of that, right? With their integration platform, they were going to be our integration hub that is going to keep everything in sync. So we knew we had over, well we we had 120 applications that ultimately were a part of it, there were probably 20 major ones that had most of our data in there, and then boomi is integrating all of those so when information’s coming across, whether it’s coming in
from a donation made, or an event participant,
or a patient referral form, all of that data comes in,
comes in through boomi. And then it’s propagated and
orchestrated across the systems as it needs to be to make sure that it has all
of the right information in it, that the data is as
clean as we can make it, and it’s all in sync
at the end of the day.>>That’s critical,
having the data is great, but if you actually can’t utilize and extract values from it,
>>Yeah.>>It’s, I don’t want to say
worthless, but it’s clearly, the value in there, you know it’s there
>>Makes it a lot harder to make good business
decisions without good data.>>Right, and when we’re
talking about something like patients dealing with
very scary situations, whether it’s matching a
volunteer with a mentor with a patient who’s going
through something similar, that can be game changing in lives. Talk to me about this Service Match that you guys have built with boomi. I think it’s such a great
service you guys are delivering. Tell us about that. What it’s enabling.>>So Service Match is an application that is part of our Road
to Recovery program. Where we provide rides for cancer patients to and from cancer treatment. So often when you’re getting chemotherapy, driving after chemotherapy
is not an option. And a lot of patients have
trouble with caregivers and family always helping them. So the American Cancer
Society provides this program to provide those rides free
of charge for cancer patients. And the Service Match
application is about connecting those patients to
volunteers for the rides. So if a patient calls in,
they say, “Hey, I need a ride, “this is what time I’m going, et cetera,” they can do that now online as well, and we can connect them
with the volunteers, so then that goes out to
our volunteer community, and someone can say, “I can do that, “I can help this person
out,” connects them up so that they can get to
their treatments on time.>>That’s so fantastic and such an impact that you guys can make. Is it something where
you guys are integrating on the back end with like
a ride share service, or are these just folks that are like, “Hey, I’ve got car that
seats five, I want to help”? Is it available to anybody–>>It is available to anybody,
anybody can volunteer, and most of the rides are
handled via volunteers. If we cannot find a volunteer, we have a lot of great partners that work with the American Cancer
Society that can provide those ride share opportunities. So we’ll make it happen and get the patient to their treatment.>>So talk to me about
the ability to do that, that’s one great application of what you guys are doing with boomi, what was the actual build
of that application? How long did it take to be able to say, “Hey we have this idea. “We can connect these systems. “We can facilitate
something that’s critical “in the care of a patient”? What was that kind of build
and implementation like? ‘Cause boomi talks a
lot about time to value, and we’ve talk about that a lot today, so talk about it through that lens.>>Yeah, so for us we started we were all on spreadsheet, right? And paper, yeah.>>Lisa: Yeah, that wasn’t
that long ago, right?>>It was about a 12-month
process to actually build some of the Service
Match application itself. The boomi implementation came in as part of our transformation to make sure that all of the systems were integrated with that. So as people are requesting rides, whether that’s through the call center or going through the website, that that information is there. That they can help patients with it, so if they need to change the schedule or do something different,
that those all take place. And that everybody has
the latest information. It also enables us as
changes are happening or even the rides are taking place, notifications are going back out, or back and forth so that
everybody’s up-to-date on all of the activity
that’s talking place.>>And to date, you guys have helped, with Service Match alone,
nearly 30,000 patients?>>Yeah, we service, I think,
it’s 30,000 patients a year on the platform.
>>Lisa: Wow.>>Over 500,000 rides have been delivered since its inception.>>And when was that inception?>>I’d have to look at the
date, I don’t remember.>>Lisa: Just a couple years ago? Or in the last few?>>No, it’s probably
been over a decade now.>>Lisa: Okay, that’s awesome. So another thing, for volunteers
who want to raise funds to support the American Cancer Society, is integration kind of
a central component, you’re smiling, so I
think the answer is yes! I think I know the answer! Talk to us about how boomi
is helping ACS to deliver, you know, a more seamless, a
better, fundraising experience for anyone that wants to
actually go out and do that.>>Yeah, so we have a lot of
donation processing systems that we leverage as part of
the American Cancer Society because part of what we want to do is make it easy for people to raise money, and raise it in their way, right? So we have multiple systems, both from all the events that we do, whether it’s the Relay for Life’s, for the Making Strides
Against Breast Cancer, which are two of our
major event platforms. But we also have Raise Your Way platforms. So if you want to do it yourself, and you want to host a wine fundraiser with your friends and raise some money, we can absolutely help
you do that as well. And what we do, is we
take all that information from all those events and then
bring that into the systems so that we know what happened
and when, who you were, so we can properly thank you, you can also get your tax credits, and all of the other things
that go along with it.>>That’s awesome. So I wanted to ask you,
from a CIO’s perspective, boomi being a single instance, multi-tenant, cloud application
delivered as a service, to you and your previous role before you came to the
American Cancer Society was insurance, talk to me
about that as a differentiator, or what is that as ASC continues to scale and offer more programs and
have more data to integrate, boomi’s architecture, in your perspective, is something that gives
the ACS really a leg up to be able to do more and more?>>Absolutely, I think boomi’s
low-code development strategy is a differentiator for anybody
that’s using the platform. We have been able to
delivery more integrations in a shorter amount of time
with our transformation than I’ve done in the past with
other integration platforms, or just developing it, I’ll say, the old-fashioned way with Java or C#. So I think as an integration platform, it’s a real game changer in
terms of what enterprises can do in terms of delivering faster and with more stability and
performance than in the past.>>Which is critical for many businesses, but obviously yours included. Though, to also take a look
back at your previous role in a different industry, how is the role of the CIO
changing in your perspective as things are moving to the cloud, but there’s the explosion of Edge and this consumerized
implementation or influence? ‘Cause as consumers, we
have access to everything and we want to be able
to transact anything whether it’s, you know,
signing up to be a volunteer, or an actual patient needing
to have access to records, or a ride. How is that consumerization
effect changing the role of the CIO and opening
up more opportunities?>>Yeah, that’s a big question.>>(laughs) Sorry!>>Kenny: It’s okay. Yeah, I think the role of
CIO is changing significantly in terms of they are required to be more of a business leader, or as
much of a business leader as any of the other c-suite executives. And it is just as critical for them to understand the business, where it’s going, be apart of the strategy with it. And help drive from that perspective. The consumerization component
is actually, in some ways, making the CIO and the IET
job a little bit harder. There’s a lot that goes into making sure that what we’re doing is
secure and performs well. And sometimes just the overall
consumerization of technology it looks so easy sometimes, and sometimes it’s easy to underestimate some of the complex nature
of what we’re doing, and the level of security
that needs to be applied to make sure that we’re
protecting our constituents and making sure that their
data is safe and secure.>>How does boomi help facilitate that? ‘Cause we talk about security
all the time in any industry. How does what you’re doing with boomi, giving you maybe that peace of mind, or the confidence that
what’s being moved around as data and applications migrate, that you’ve got a secure, safe
environment for that data?>>Yeah, I think boomi several things. First off, they’ve got a lot
of security certifications as a part of their program. They make it relatively
easy to leverage that. They allow us to deploy
the atoms where we need to, so whether that’s on-prem or in our own tenants
behind our firewalls, all of those things will allow
us to deploy it in whatever method we feel is most secure based on the data that
we’re trying to move.>>Lisa: Excellent. Well Kenny it’s been a
pleasure having you on theCUBE. Just really quickly, where
can we go if we want to become a volunteer to help patients?>>Cancer.org>>Lisa: Cancer.org, awesome. Kenny, it’s been a pleasure. Thank you so much.
>>Thank you.>>Lisa: Congratulations
on the massive impact that ACS is making, not just with boomi, but in the lives of many many people, we appreciate your time.>>We’re very excited
and happy we can help.>>Lisa: All right! I’m Lisa Martin, you’re watching theCUBE from boomi World 2019. Thanks for watching. (upbeat music)

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